The 18th edition of SIAL CHINA was held, a trade fair in which INAC has participated uninterruptedly since 2014. It had approximately 3,400 exhibitors from 67 countries, covering an area of 162,000 square meters.
As part of the activities performed in China for the promotion of the Uruguayan meats, a demonstration of bovine and ovine cuts was carried out, accompanied by gastronomic suggestions at the Shanghai Marriott Hotel in Pudong.
The inauguration of the Agricultural Attaché of the Uruguayan Embassy was carried out, in order to strengthen the Agricultural and Commercial Economic Department of this diplomatic headquarters in Beijing
On the occasion of Internorga 2018, the German foodservice company Block Menu has presented the Uruguayan meats in Hamburg. At the same time, the Block House chain, promoted the Uruguayan product for 3 weeks in their more than 50 restaurants.
The attendance at the Uruguayan Meat Trade Stand in Germany was massive, particularly on the second and third day of the exhibition, in the context of Anuga 2017 Trade Fair, in which INAC participated for the ninth time.